Boutique agency charm with BIG agency results.
The Waking Eye is available internationally:
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Contact Justine Maguire / Creative Director
E blink@thewakingeye.com / T 587.351.6658
Scope of Work
Package Design
Graphic Design
Message Development
Copywriting
Audience Profile
Women 18 – 45 with a disposable income and families with children,
who make up 34% of total ice cream consumption.
Creative Strategy
We gave Marble Slab Creamery’s take away items a bold makeover to tie into their brand philosophy with vintage style elements and a “hand crafted” appearance. By incorporating their key messages into the new design, we communicated the Super Premium classification and artisanal qualities of Marble Slab Creamery’s ice cream and brand.
/ FRESH IDEAS
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