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Boutique agency charm with BIG agency results.
The Waking Eye is available internationally:
a call, email, video chat, or in-person cup of coffee away.
Contact Justine Maguire / Creative Director
E
blink@thewakingeye.com
/ T 587.351.6658
What would you like to view?
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Advertising
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Branding and Identity
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Graphic Design
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Online
We increased customer awareness in cake variety and customization based on their lifestyle and the celebration of everyday occasions. ...
A Cake For Every Occasion
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Fruit and beer come together in a spontaneous night of passion. The result: Astrella, a freewheeling love child with a bubbly personality. ...
Astrella Fruit Beer
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We created a super fun and fresh look and feel for Canada’s most kid-friendly hair salon that appeals to both Moms and little ones. ...
Beaners Fun Cuts for Kids
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We branded BOMA's newest concept; a foundation supporting education and career development in Calgary's commercial real estate sector. ...
BOMA Calgary Foundation
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We brought Cabra Consulting's brand and website into the 21st century and gave them a direct and engaging angle. The new cabra.ca rocks! ...
Cabra
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We created an event name and visual language that promotes Marble Slab Creamery's grassroots partnership with Big Brothers Big Sisters. ...
Cones for Kids Campaign
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The booklet we designed for the Picture Hanging Kit™ positioned it as a unique one-stop kit to create fun and easy wall arrangements. ...
DecoGuide
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We dreamt up a full-scale campaign to introduce an innovative product as the ultimate choice for indulgence. ...
Ice Cream Cupcakes
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A sampling of various point of purchase material, posters, in-store displays and signage we’ve created for Marble Slab Creamery. ...
In-Store Displays & Signage
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As a response to the market shift towards living a healthier lifestyle, we introduced a light and bright low-fat yogurt campaign. ...
Low-Fat Yogurt Campaign
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To introduce these gourmet brownies with an edge, we got cheeky with names, taglines and visual personality for a modern twist on a classic. ...
Not Your Mother’s Brownies
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Spanning divisions and media, we developed a cohesive and integrated brand for this cross-country private health and wellness company. ...
RANA
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We created a full-scale brand and an elegant website for this budding flower designer that exudes simplicity and individuality. ...
Rebecca Dawn
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This diamond studded cross-promotion between Marble Slab Creamery and WestJet Vacations offers up the chance to get rich, for real. ...
Rich & Real Contest
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We launched this ice cream into the super premium category while communiicating an artisanal, hand-crafted appearance with vintage style. ...
Super Premium Packaging
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A full-scale makeover delivers a posh and professional visual presence for this multi-talented Vancouver based writer. ...
WriterGirlKarin
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